Chunawalla, S. A.

Advertising, sales and promotion management [electronic resource] / S.A. Chunwalla. - Rev. ed. - Mumbai [India] : Himalaya Pub. House, 2008. - 523 p. : ill.

Includes bibliographical references.


Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2010.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.




Advertising.
Selling.
Sales promotion--Management.


Electronic books.

HF5823 / .C48 2008eb

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