Fred R. David
Strategic management : Concepts and Cases Fred R. David et al - 12th ed. - New York, PHI Learning Private Limited 2009 - xxxix, 506 p. : ill. (some col.), photographs (some col.) ; 26 cm.
Includes index.
Strategic management: creating competitive advantages -- Analyzing the external environment of the firm -- Assessing the internal environment of the firm -- Recognizing a firm's intellectual assets: moving beyond a firm's tangible resources -- Strategic formulation -- Business-level strategy: creating and sustaining competitive advantages -- Corporate-level strategy: creating value through diversification -- International strategy: creating value in global markets -- Entrepreneurial strategy and competitive dynamics -- Strategic implementation -- Strategic control and corporate governance -- Creating effective organizational designs -- Strategic leadership: creating a learning organization and an ethical organization -- Managing innovation and fostering corporate entrepreneurship -- Case analysis -- Analyzing strategic management cases.
9780077439569 (pbk. : alk. paper) 0077439562 (alk. paper)
2011027545
Strategic planning.
HD30.28 / .D4743 2009
Strategic management : Concepts and Cases Fred R. David et al - 12th ed. - New York, PHI Learning Private Limited 2009 - xxxix, 506 p. : ill. (some col.), photographs (some col.) ; 26 cm.
Includes index.
Strategic management: creating competitive advantages -- Analyzing the external environment of the firm -- Assessing the internal environment of the firm -- Recognizing a firm's intellectual assets: moving beyond a firm's tangible resources -- Strategic formulation -- Business-level strategy: creating and sustaining competitive advantages -- Corporate-level strategy: creating value through diversification -- International strategy: creating value in global markets -- Entrepreneurial strategy and competitive dynamics -- Strategic implementation -- Strategic control and corporate governance -- Creating effective organizational designs -- Strategic leadership: creating a learning organization and an ethical organization -- Managing innovation and fostering corporate entrepreneurship -- Case analysis -- Analyzing strategic management cases.
9780077439569 (pbk. : alk. paper) 0077439562 (alk. paper)
2011027545
Strategic planning.
HD30.28 / .D4743 2009