Proven tactics in online advertising (Record no. 58154)
| 000 -LEADER | |
|---|---|
| fixed length control field | 01297nam a2200289 a 4500 |
| 245 00 - TITLE STATEMENT | |
| Title | Proven tactics in online advertising |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Selma, N.C. : |
| Name of publisher | MarketingSherpa, Inc., |
| Year of publication | 2003. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 92 p. |
| 490 0# - SERIES STATEMENT | |
| Series statement | Practical know-how & case studies |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | pt. 1. Two case studies on CPA advertising -- pt. 2. Four case studies on B2B online advertising -- pt. 3. Seven case studies on B2C online advertising -- pt. 4. Practical advice articles on online advertising. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Internet advertising. |
| Topical Term | Marketing. |
| 856 40 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | http://site.ebrary.com/lib/rucke/Doc?id=10039025 |
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