Rongo Univesity Library catalog › Details for: Quantitative models in marketing research

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Quantitative models in marketing research

by Franses, Philip Hans,

Additional authors: Paap, Richard. | ebrary, Inc.

Published by : Cambridge University Press, (Cambridge, UK ; | New York :) Physical details: xiii, 206 p. : ill.

Subject(s): Marketing research -- Mathematical models. | Electronic books.

Year: 2001

Online resources:

http://site.ebrary.com/lib/rucke/Doc?id=10015017
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Includes bibliographical references (p. 196-201) and index.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2013. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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