Rongo Univesity Library catalog › Details for: Customer loyalty programmes and clubs

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Customer loyalty programmes and clubs

by Butscher, Stephan A.

Additional authors: Butscher, Stephan A. -- Customer clubs and loyalty programmes. | ebrary, Inc.

Edition statement:2nd ed. Published by : Gower, (Aldershot, England ; | Burlington, VT :) Physical details: xiv, 206 p. : ill.

Subject(s): Customer clubs. | Customer loyalty programs. | Electronic books.

Year: 2002

Online resources:

http://site.ebrary.com/lib/rucke/Doc?id=10046819
- An electronic book accessible through the World Wide Web; click to view

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Rev. ed. of: Customer clubs and loyalty programmes, 1998.

Includes bibliographical references (p. [191]-201) and index.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2013. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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