Endowment building
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http://site.ebrary.com/lib/rucke/Doc?id=10114196
- An electronic book accessible through the World Wide Web; click to view
Includes bibliographical references (p. 229-230) and index.
Understanding endowment -- Preplanning and assessing readiness for endowment -- Developing the case for support and the endowment action program -- Identifying, cultivating, and soliciting prospective donors -- Managing, investing, and establishing policies -- Caring for donors and the people they trust -- Marketing the endowment -- Measuring success.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2006. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
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