Designing for growth
Published by : Columbia Business School Pub., (New York :) Physical details: xiii, 227 p. : ill.-
http://site.ebrary.com/lib/rucke/Doc?id=10470171
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Includes bibliographical references.
section 1. The why and how of design thinking -- section 2. What is? -- section 3. What if? -- section 4. What wows? -- section 5. What works? -- section 6. Leading growth and innovation in your organization.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2011. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
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