Rongo Univesity Library catalog › Details for: Ads, fads, and consumer culture

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Ads, fads, and consumer culture

by Berger, Arthur Asa,

Additional authors: ebrary, Inc.

Edition statement:4th ed. Published by : Rowman & Littlefield Publishers, Inc., (Lanham [Md.] :) Physical details: xxiii, 233 p. : ill. (some col.)

Subject(s): Advertising -- United States. | Popular culture -- United States. | Consumer education -- United States. | Electronic books.

Year: 2011

Online resources:

http://site.ebrary.com/lib/rucke/Doc?id=10454806
- An electronic book accessible through the World Wide Web; click to view

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Includes bibliographical references and index.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2011. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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