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How "American" is globalization?

by Marling, William,
Additional authors: ebrary, Inc.
Published by : Johns Hopkins University Press, (Baltimore :) Physical details: ix, 238 p. : ill.
Subject(s): Globalization -- Social aspects. | Civilization, Modern -- American influences. | United States -- Foreign relations -- 2001-2009. | Electronic books.
Year: 2006
Online resources:
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Includes bibliographical references (p. [207]-213) and index.

"Less than we think" -- What are we talking about when we talk about globalization? -- Is English conquering the world? -- The ubiquitous American film -- American television and the rise of local programming -- The McDonalds' brouhaha -- What about the Internet? -- Do American companies dominate the world economy? -- Seeing ourselves everywhere -- The resistance of the local -- Language -- Communicative distance -- Food -- Gender -- Education -- Work -- Land use -- Tribalism -- Corruption -- Smuggling and counterfeiting -- Taxes -- The resistance of the local -- "More than we know" -- ATMs -- The money market -- Flexible manufacturing -- Franchising -- Airfreight -- Containerized freight -- Bar codes -- Computing -- Logistics.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2013. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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