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Value innovation portfolio management

Additional authors: Mello, Sheila, -- 1943- | ebrary, Inc.
Published by : J. Ross Pub., (Ft. Lauderdale, Fla. :) Physical details: xxi, 273 p. : ill.
Subject(s): New products -- Planning. | Product management. | Strategic planning. | Electronic books.
Year: 2006
Online resources:
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Includes bibliographical references and index.

Understanding customer value : the grounded portfolio -- Understanding the role of innovation : the relevant portfolio -- Vision, mission, strategy, and value : the intentional portfolio -- Aiming for the sweet spot : the optimized portfolio -- Accurate customer value data : the measured portfolio -- Aligning the organization : the supported portfolio -- Elements of realization : the actionable portfolio -- Appreciating investment intensity : the fortified portfolio -- Keeping the fires burning : the dynamic portfolio -- A talent for change : the sustainable portfolio.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2012. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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