Landing page optimization
Series: Serious skills Edition statement:2nd ed. Published by : John Wiley & Sons, (Indianapolis, Ind. :) Physical details: xviii, 461 p. : ill.-
http://site.ebrary.com/lib/rucke/Doc?id=10630513
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Includes index.
pt. 1. Understanding landing page optimization -- pt. 2. Finding opportunities for site improvement -- pt. 3. Fixing your site problems -- pt. 4. The mechanics of testing -- pt. 5. Organization and planning.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2011. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
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