Rongo Univesity Library catalog › Details for: Issues of representation and qualitative marketing research

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Issues of representation and qualitative marketing research

Additional authors: Maclaran, Pauline. | Catterall, Miriam. | Stevens, Lorna. | ebrary, Inc.

Series: Qualitative Marketing Research. No.3 ; . Vol. 6 Published by : Emerald Group Publishing, (Bradford, England :) Physical details: 62 p.

Subject(s): Marketing research -- Methodology. | Consumers -- Research -- Methodology. | Electronic books.

Year: 2003

Online resources:

http://site.ebrary.com/lib/rucke/Doc?id=10052780
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Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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