From selling to serving

by Cassara, Lou.
Additional authors: ebrary, Inc.
Published by : Dearborn Trade Publishing, (Chicago, IL :) Physical details: xxii, 272 p. Year: 2004
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Includes bibliographical references and index.

Be a first rate version of yourself -- The essence of attraction -- The power of your authentic intentions -- Discovering your value -- Knowing why people work with you -- Communicating clearly, effectively, and with purpose -- The energy of relationships -- The language of trust -- The caring conversation -- Identifying your real products -- Saying what you mean, meaning what you say -- Connecting to your client's real needs -- The moment of truth -- Vision precedes action -- The factors that influence decisions -- Empowering people to commit -- Converting obstacles to opportunities -- Aligning intentions with actions.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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