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Effective media relations

by Bland, Michael.

Additional authors: Theaker, Alison. | Wragg, David W. | ebrary, Inc.

Series: PR in practice series Edition statement:3rd ed. Published by : Kogan Page, (London ; | Sterling, VA :) Physical details: x, 150 p.

Subject(s): Public relations. | Mass media and business. | Electronic books.

Year: 2005

Online resources:

http://site.ebrary.com/lib/rucke/Doc?id=10096165
- An electronic book accessible through the World Wide Web; click to view

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"CIPR, Chartered Institute of Public Relations."

Includes bibliographical references (p. 141-142) and index.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2013. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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