@book{122174,
	author = {J., Tatiana Soto. and ebrary, Inc.},
	title = {Methods for assessing brand value},
	publisher = {Diplomica Verlag,},
	year = {2008.},
	address = {Hamburg :},
	note = {Cover title.},
	url = {http://site.ebrary.com/lib/rucke/Doc?id=10483075}
}