01893nam a22003614a 4500001001200000003000800012006001900020007001500039008004100054010001700095020001500112040002100127035002100148050002500169082001700194100003300211245020300244250001200447260005700459300002500516504005100541505048800592533015201080650002401232650001901256650001801275655002901293700002501322700002201347710001701369856012601386999001901512ebr10075590CaPaEBRm u cr cn|||||||||040114s2004 nyua sb 001 0 eng  z 2004000846 z0814408362 aCaPaEBRcCaPaEBR a(OCoLC)61458565114aHD38.5b.B698 2004eb04a658.7/882221 aBoyer, Kenneth Karel,d1967-10aExtending the supply chainh[electronic resource] :bhow cutting-edge companies bridge the critical last mile into customers' homes /cKenneth Karel Boyer, Markham T. Frohlich, and G. Tomas M. Hult. a1st ed. aNew York :bAmerican Management Association,cc2004. axvii, 252 p. :bill. aIncludes bibliographical references and index.0 aIntroduction -- the great divide between customers and retailers -- Decoupled extenaed supply chains -- Semi: Exteneded supply chains -- Fully extended supply chains -- Centralized extended supply chains -- Strategy : meshing operational and marketing goals -- Marketing : tapping customers' latent desires -- Supply chain design : how to bridge the last mile -- Information technology : facilitating learning and streamlining transactions -- The future of the extended supply chain. aElectronic reproduction.bPalo Alto, Calif. :cebrary,d2013.nAvailable via World Wide Web.nAccess may be limited to ebrary affiliated libraries. 0aBusiness logistics. 0aGrocery trade. 0aRetail trade. 7aElectronic books.2local1 aFrohlich, Markham T.1 aHult, G. Tomas M.2 aebrary, Inc.40uhttp://site.ebrary.com/lib/rucke/Doc?id=10075590zAn electronic book accessible through the World Wide Web; click to view c154845d154845