@book{16021,
	author = {Piercy, Nigel. and Lane, Nikala. and ebrary, Inc.},
	title = {Strategic customer management},
	publisher = {Oxford University Press,},
	year = {2009.},
	address = {Oxford ;},
	url = {http://site.ebrary.com/lib/rucke/Doc?id=10288381}
}