@book{169482,
	author = {Pratesi, Carlo Alberto. and ebrary, Inc.},
	title = {Marketing food brands in Italy},
	publisher = {Emerald Group Publishing,},
	year = {c2002.},
	series = {British food journal ;},
	address = {Bradford, England :},
	url = {http://site.ebrary.com/lib/rucke/Doc?id=10052708}
}