02386nam a22003854a 4500001001200000003000800012006001900020007001500039008004100054010001700095015001900112016001800131020002500149020002200174040002100196035002100217050002400238082001700262100002500279245016300304250001200467260004200479300002400521504005100545505036700596520061500963533015201578650002901730650002101759655002901780700002901809710001701838856012601855999001901981ebr10419423CaPaEBRm        u        cr cn|||||||||100324s2010    caua    sb    001 0 eng    z  2010012745  aGBB0459002bnb7 z0155220732Uk  z9780470547977 (pbk.)  z0470547979 (pbk.)  aCaPaEBRcCaPaEBR  a(OCoLC)65160188014aHD62.6b.K36 2010eb04a658/.0442221 aKanter, Beth,d1957-14aThe networked nonprofith[electronic resource] :bconnecting with social media to drive change /cBeth Kanter, Allison H. Fine ; foreword by Randi Zuckerberg.  a1st ed.  aSan Francisco :bJossey-Bass,cc2010.  axix, 201 p. :bill.  aIncludes bibliographical references and index.0 aIntroducing networked nonprofits -- Nonprofit challenges and trends -- Understanding social networks -- Creating a social culture -- Listening, engaging, and building relationships -- Building trust through transparency -- Making nonprofit organizations simpler -- Working with crowds -- Learning loops -- From friending to funding -- Governing through networks.  a"This groundbreaking resource offers a set of guiding principles to help nonprofit leaders navigate the transition from top-down organizations to a networked approach enabled by technology. The book contains specific strategies for implementation and secrets to success from nonprofits who have used new social media tools effectively themselves. It also offers effective exercises and how-to's for implementation. A key element of this book is interviews with current nonprofit managers who have learned how to jump into the social media fray without a net and thrived because of it"--cProvided by publisher.  aElectronic reproduction.bPalo Alto, Calif. :cebrary,d2013.nAvailable via World Wide Web.nAccess may be limited to ebrary affiliated libraries. 0aNonprofit organizations. 0aSocial networks. 7aElectronic books.2local1 aFine, Allison H.,d1964-2 aebrary, Inc.40uhttp://site.ebrary.com/lib/rucke/Doc?id=10419423zAn electronic book accessible through the World Wide Web; click to view  c186630d186630