TY  - BOOK
AU  - Fred R. David
AU  - Dess,Gregory G.
TI  - Strategic management: Concepts and Cases
SN  - 9780077439569 (pbk. : alk. paper)
AV  - HD30.28 .D4743 2009
PY  - 2009///
CY  - New York
PB  - PHI Learning Private Limited
KW  - Strategic planning
N1  - Includes index; Strategic management: creating competitive advantages -- Analyzing the external environment of the firm -- Assessing the internal environment of the firm -- Recognizing a firm's intellectual assets: moving beyond a firm's tangible resources -- Strategic formulation -- Business-level strategy: creating and sustaining competitive advantages -- Corporate-level strategy: creating value through diversification -- International strategy: creating value in global markets -- Entrepreneurial strategy and competitive dynamics -- Strategic implementation -- Strategic control and corporate governance -- Creating effective organizational designs -- Strategic leadership: creating a learning organization and an ethical organization -- Managing innovation and fostering corporate entrepreneurship -- Case analysis -- Analyzing strategic management cases
ER  -