Game-changing strategies
how to create new market space in established industries by breaking the rules
Markides, Constantinos.
creator
ebrary, Inc
text
bibliography
Electronic books.
cau
San Francisco, CA
Jossey-Bass
c2008
2008
1st ed.
monographic
eng
xxv, 222 p. : ill.
The innovation is in the business model -- Discovering new business models -- Creativity is not enough : from discovering to implementing new business models -- Using dual business models to compete : is a separate unit necessary? -- Separation is not enough : how to achieve ambidexterity -- Responding to business-model innovation -- When would established firms discover new business models? -- Rethinking innovation in the big firm.
Constantinos C. Markides.
Includes bibliographical references (p. 205-210) and index.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2013. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
Creative ability in business
Organizational change
Corporations
Growth
HD53 .M364 2008eb
658.4/012
http://site.ebrary.com/lib/rucke/Doc?id=10232601
http://site.ebrary.com/lib/rucke/Doc?id=10232601
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080319
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