@book{47902,
	author = {Perrey, Jesko. and Spillecke, Dennis. and ebrary, Inc.},
	title = {Retail marketing and branding},
	publisher = {Wiley,},
	year = {2013.},
	address = {Chichester, West Sussex :},
	edition = {2nd ed.},
	note = {"Perspectives on consumer industries & retail"--Cover.},
	url = {http://site.ebrary.com/lib/rucke/Doc?id=10634640}
}