TY  - BOOK
AU  - Winsor,John
ED  - ebrary, Inc.
TI  - Spark: be more innovative through co-creation 
AV  - HF5415.55 .W56 2005eb
U1  - 658.8/12 22
PY  - 2005///
CY  - Chicago
PB  - Dearborn Trade Pub.
KW  - Relationship marketing
KW  - Customer relations
KW  - Product management
KW  - Electronic books
KW  - local
N1  - Includes index; Electronic reproduction; Palo Alto, Calif.; ebrary; 2009; Available via World Wide Web; Access may be limited to ebrary affiliated libraries
UR  - http://site.ebrary.com/lib/rucke/Doc?id=10091316
ER  -