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  <titleInfo>
    <title>Capturing campaign effects</title>
  </titleInfo>
  <name type="personal">
    <namePart>Brady, Henry E.</namePart>
  </name>
  <name type="personal">
    <namePart>Johnston, Richard</namePart>
    <namePart type="date">1948-</namePart>
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  <name type="corporate">
    <namePart>ebrary, Inc</namePart>
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    <place>
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    <publisher>University of Michigan Press</publisher>
    <dateIssued>c2006</dateIssued>
    <dateIssued encoding="marc">2006</dateIssued>
    <issuance>monographic</issuance>
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  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
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    <form authority="marcform">electronic</form>
    <form authority="gmd">electronic resource</form>
    <extent>x, 395 p. : ill.</extent>
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  <tableOfContents>The study of political campaigns / Henry E. Brady, Richard Johnston, and John Sides -- Voter decision making and campaign effects -- The paradox of minimal effects / Stephen Ansolabehere -- The impact of campaigns on discrepancies, errors, and biases in voting behavior / Patrick Fournier -- Priming and persuasion in presidential campaigns / Larry M. Bartels -- Research designs and statistical methods for studying campaign effects -- Campaigns as experiments / Stephen Ansolabehere -- Three virtues of panel data for the analysis of campaign effects / Larry M. Bartels -- The rolling cross-section and causal attribution / Henry E. Brady and Richard Johnston -- Campaign effects in congressional and senatorial races : information and issues -- Measuring campaign spending effects in U.S. House elections / Gary C. Jacobson -- Informational rhythms of incumbent-dominated congressional elections / Laurel Elms and Paul M. Sniderman -- Alternative tests for the effects of campaigns and candidates on voting behavior / Benjamin Highton -- The rules of the game and election results -- Do polls influence the vote? / Andr�e Blais, Elisabeth Gidengil, and Neil Nevitte -- Strategic learning in campaigns with proportional representation : evidence from New Zealand / Richard Johnston and Jack Vowles -- The role of the mass media -- Studying statewide political campaigns / R. Michael Alvarez and Alexandra Shankster -- Gender, media coverage, and the dynamics of leader evaluations : the case of the 1993 Canadian election / Elisabeth Gidengil and Joanna Everitt -- Mass media and third-party insurgency / Richard Jenkins.</tableOfContents>
  <note type="statement of responsibility">edited by Henry E. Brady and Richard Johnston.</note>
  <note>Includes bibliographical references and index.</note>
  <note>Electronic reproduction. Palo Alto, Calif. : ebrary, 2013. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.</note>
  <subject>
    <geographicCode authority="marcgac">n-us---</geographicCode>
  </subject>
  <subject authority="lcsh">
    <topic>Political campaigns</topic>
    <geographic>United States</geographic>
  </subject>
  <subject authority="lcsh">
    <topic>Elections</topic>
    <geographic>United States</geographic>
  </subject>
  <subject authority="lcsh">
    <topic>Voting</topic>
    <geographic>United States</geographic>
  </subject>
  <classification authority="lcc">JK2281 .C385 2006eb</classification>
  <classification authority="ddc" edition="22">324.70973</classification>
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