02446nam a2200397 a 4500001001200000003000800012006001900020007001500039008004100054010001700095020003900112020002700151040002100178035002100199043001200220050002500232082001800257100003000275245011300305260005900418300001700477504005100494505048400545520041501029533015201444600003501596650004601631650006001677651004501737651004501782651003201827655002901859710001701888856012601905999001702031ebr10629191CaPaEBRm        u        cr cn|||||||||120719s2012    nmu     sb    001 0deng d  z  2012028934  z9780826344540 (cloth : alk. paper)  z9780826344564 (e-book)  aCaPaEBRcCaPaEBR  a(OCoLC)822667198  an-mx---14aHC140.C6bB86 2012eb04a306.309722231 aBunker, Steven B.,d1970-10aCreating Mexican consumer culture in the age of Porfirio D�iazh[electronic resource] /cSteven B. Bunker.  aAlbuquerque :bUniversity of New Mexico Press,cc2012.  axiii, 333 p.  aIncludes bibliographical references and index.0 aPersonalized progress: the production and marketing of the machine-rolled cigarette -- Selling in the city: the growth of popular advertising -- Capital investments: Porfirian department stores and the evolution of Mexico City retailing -- Modernizing capital: constant innovation and the expression of progress -- An all-consuming passion: desire, department stores, and the modernization of crime -- Hot diamonds, cold steel: the La Profesa Jewelry Store robbery -- Conclusion.  a"This study shows how goods and consumption embodied modernity in the time of Porfirio D�iaz. Through case studies of tobacco marketing, department stores, advertising, shoplifting, and a famous jewelry robbery and homicide, he provides a tour of daily life in Porfirian Mexico City, overturning conventional wisdom that only the middle and upper classes participated in this culture"--Provided by publisher.  aElectronic reproduction.bPalo Alto, Calif. :cebrary,d2011.nAvailable via World Wide Web.nAccess may be limited to ebrary affiliated libraries.10aD�iaz, Porfirio,d1830-1915. 0aConsumerszMexicoxHistoryy20th century. 0aConsumption (Economics)zMexicoxHistoryy20th century. 0aMexicoxCommercexHistoryy20th century. 0aMexicoxSocial conditionsy20th century. 0aMexicoxHistoryy1867-1910. 7aElectronic books.2local2 aebrary, Inc.40uhttp://site.ebrary.com/lib/rucke/Doc?id=10629191zAn electronic book accessible through the World Wide Web; click to view  c72647d72647