02300nam a2200421 i 4500 ebr10820055 CaPaEBR m o d cr cn||||||||| 960605s1996 gw ag ob 000 0 eng|d 311015093X (acid-free paper) 9783110150933 9783110813258 (e-book) CaPaEBR eng rda pn CaPaEBR (OCoLC)899046032 ML3470 .L35 1996eb 306.4/84 20 Lahusen, Christian. The rhetoric of moral protest : public campaigns, celebrity endorsement, and political mobilization / Christian Lahusen. Berlin ; New York : W. de Gruyter, 1996. 1 online resource (444 pages) : illustrations, music. text rdacontent computer rdamedia online resource rdacarrier De Gruyter studies in organization ; 76 Includes bibliographical references (pages [395]-425). part I. Towards a theory of political mobilization -- part II. Investing in popular music : the opportunities for campaigning -- part III. Designing and composing protest simulacra : the campaign events and artifacts -- part IV. Understanding and explaining mobilization : campaign strategies and organized collective action -- part V. The globalization of collective action : international campaigns in context. Description based on print version record. Electronic reproduction. Palo Alto, Calif. : ebrary, 2014. Available via World Wide Web. Access may be limited to ebrary affiliated libraries. Popular music Political aspects. Music Social aspects. Advertising campaigns. Social movements. Electronic books. Print version: Lahusen, Christian. rhetoric of moral protest : public campaigns, celebrity endorsement, and political mobilization. Berlin : W. de Gruyter, 1996 xvi, 425 pages ; 24 cm. De Gruyter studies in organization ; 76 9783110150933 (DLC) 96024877 ebrary. http://site.ebrary.com/lib/rucke/Doc?id=10820055 An electronic book accessible through the World Wide Web; click to view 79472 79472