01347nam a2200361Ia 4500 ebr10419429 CaPaEBR m u cr cn||||||||| 100225s2010 njua s 001 0 eng d 9780470601778 0470601779 9780470646847 9780470646786 9780470646618 CaPaEBR CaPaEBR (OCoLC)681532384 HF5415.12615 .P73 2010eb 658.8342 22 Pradeep, A. K., 1963- The buying brain [electronic resource] : secrets of selling to the subconscious mind / A.K. Pradeep. Hoboken, NJ : Wiley ; Chichester : John Wiley [distributor], c2010. xii, 252 p. : ill. Includes index. Electronic reproduction. Palo Alto, Calif. : ebrary, 2010. Available via World Wide Web. Access may be limited to ebrary affiliated libraries. Neuromarketing. Consumer behavior. Shopping Psychological aspects. Marketing Psychological aspects. Electronic books. local ebrary, Inc. http://site.ebrary.com/lib/rucke/Doc?id=10419429 An electronic book accessible through the World Wide Web; click to view 83901 83901