01217nam a2200289 a 4500001001200000003000800012006001900020007001500039008004100054020001800095040002100113035002100134050002400155245011600179246004400295260005000339300001100389490004500400504005600445533015200501650006300653655002900716700002200745710001700767856012600784999001700910ebr10416342CaPaEBRm        u        cr cn|||||||||110217s2009    ii      sbe   000 0 eng d  z9788183188944  aCaPaEBRcCaPaEBR  a(OCoLC)70856289514aHD69.B7bE53 2009eb00aEncyclopaedia of brand equity management.nVolume IIh[electronic resource] /cedited by Prof. Muhammad Mohsin.3 aEncyclopedia of brand equity management  aMumbai [India] :bHimalaya Pub. House,c2009.  a296 p.0 aEncyclopaedia of brand equity management  aIncludes bibliographical references (p. [279]-296).  aElectronic reproduction.bPalo Alto, Calif. :cebrary,d2013.nAvailable via World Wide Web.nAccess may be limited to ebrary affiliated libraries. 0aBrand name productsxValuationxManagementvEncyclopedias. 7aElectronic books.2local1 aMohsin, Muhammad.2 aebrary, Inc.40uhttp://site.ebrary.com/lib/rucke/Doc?id=10416342zAn electronic book accessible through the World Wide Web; click to view  c84284d84284