TY  - BOOK
AU  - Baker,Walter L.
AU  - Marn,Michael V.
AU  - Zawada,Craig C.
ED  - ebrary, Inc.
TI  - The price advantage
T2  - Wiley finance series
AV  - HF5416.5 .M365 2010eb
U1  - 658.8/16 22
PY  - 2010///
CY  - Hoboken, N.J.
PB  - Wiley
KW  - Pricing
KW  - Electronic books
KW  - local
N1  - Includes index; Introduction -- Components of pricing excellence -- Transactions -- Customer value; Electronic reproduction; Palo Alto, Calif.; ebrary; 2011; Available via World Wide Web; Access may be limited to ebrary affiliated libraries
UR  - http://site.ebrary.com/lib/rucke/Doc?id=10389622
ER  -