@book{96259,
	author = {Goodman, Gail F., and ebrary, Inc.},
	title = {Engagement marketing},
	publisher = {Wiley,},
	year = {c2012.},
	address = {Hoboken, N.J. :},
	note = {Includes index.},
	url = {http://site.ebrary.com/lib/rucke/Doc?id=10560600}
}