TY  - BOOK
AU  - Woodburn,Diana
AU  - Wilson,Kevin
AU  - Cylinder,
TI  - Handbook of strategic account management: a comprehensive resource 
AV  - HF5438.8.K48 .W663 2014eb
U1  - 658.872 23
PY  - 2014///
CY  - Chichester, England
PB  - Wiley
KW  - Selling
KW  - Key accounts
KW  - Marketing
KW  - Customer relations
KW  - Sales management
KW  - Electronic books
N1  - Includes bibliographical references and index
UR  - http://site.ebrary.com/lib/rucke/Doc?id=10851107
ER  -