@book{99577,
	author = {MacInnis, Deborah J. and Society for Consumer Psychology.},
	title = {Handbook of brand relationships},
	publisher = {M.E. Sharpe,},
	year = {c2009.},
	address = {Armonk, N.Y. :},
	note = {"Society for Consumer Psychology"--Cover.},
	url = {http://site.ebrary.com/lib/rucke/Doc?id=10373252}
}