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Results of search for 'su:Product placement in mass media.'
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Authors
Lehu, Jean-Marc
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Advertising
Product management
Product placement in...
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1.
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Branded entertainment
product placement and brand strategy in the entertainment business /
by
Lehu, Jean-Marc.
Publication:
London : Kogan Page, 2007 . ix, 266 p.
Date:
2007
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2.
No cover image available
Branded entertainment
product placement and brand strategy in the entertainment business /
by
Lehu, Jean-Marc.
Publication:
London : Kogan Page, 2007 . ix, 266 p.
Date:
2007
Availability:
No items available:
Add to cart
(remove)
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