Comstock, George A.
Media and the American child [electronic resource] / George Comstock and Erica Scharrer. - Burlington, MA : Elsevier, c2007. - xiv, 373 p. : ill.
"Revised ed. of the first author's Television and the American child (Academic Press, 1991)"--p. xii.
Includes bibliographical references (p. 307-349) and indexes.
Demographics and preferences in media use, with special attention to the very young -- The extraordinary appeal of screen media -- The world as portrayed by media -- Effects of media on scholastic performance and the developing intellect -- Young customers : creating the modern consumer through advertising and marketing -- Television violence, aggression, and other behavioral effects -- Learning rules and norms : further evidence of media effects -- Knowledge for what?
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2013.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
Television and children--United States.
Mass media and children--United States.
Mass media and teenagers--United States.
Children and violence--United States.
Youth and violence--United States.
Massamedia.
Kinderen.
Verenigde Staten.
Electronic books.
HQ784.T4 / C69 2007eb
Media and the American child [electronic resource] / George Comstock and Erica Scharrer. - Burlington, MA : Elsevier, c2007. - xiv, 373 p. : ill.
"Revised ed. of the first author's Television and the American child (Academic Press, 1991)"--p. xii.
Includes bibliographical references (p. 307-349) and indexes.
Demographics and preferences in media use, with special attention to the very young -- The extraordinary appeal of screen media -- The world as portrayed by media -- Effects of media on scholastic performance and the developing intellect -- Young customers : creating the modern consumer through advertising and marketing -- Television violence, aggression, and other behavioral effects -- Learning rules and norms : further evidence of media effects -- Knowledge for what?
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2013.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
Television and children--United States.
Mass media and children--United States.
Mass media and teenagers--United States.
Children and violence--United States.
Youth and violence--United States.
Massamedia.
Kinderen.
Verenigde Staten.
Electronic books.
HQ784.T4 / C69 2007eb