Innovation, product development and commercialization (Record no. 236963)
| 000 -LEADER | |
|---|---|
| fixed length control field | 01840nam a2200325 a 4500 |
| 100 1# - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Rafinejad, Dariush, |
| 245 10 - TITLE STATEMENT | |
| Title | Innovation, product development and commercialization |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Ft. Lauderdale, Fla. : |
| Name of publisher | J. Ross Pub., |
| Year of publication | c2007. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xxvii, 403 p. : |
| Other physical details | ill. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | High technology--strategic context -- Product development strategies -- Marketing management -- Product platform and knowledge integration -- The product development process -- Excellence in design and product reliability -- Flawless execution and global resources management -- Project management in product development -- Best practices for product development managers -- Managing product and technology portfolios for shareholder value -- Appendix : semiconductor manufacturing process equipment -- Index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Product management. |
| Topical Term | New products |
| 856 40 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | http://site.ebrary.com/lib/rucke/Doc?id=10520096 |
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