| 000 -LEADER |
| fixed length control field |
01159cam a2200325 a 4500 |
| 001 - CONTROL NUMBER |
| control field |
14869669 |
| 003 - CONTROL NUMBER IDENTIFIER |
| control field |
OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20151015124200.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
070530s2008 ohua b 001 0 eng d |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
| LC control number |
2006908267 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
0324322380 (Student ed.) |
|
| International Standard Book Number |
9780324322385 (Student ed.) |
| 035 ## - SYSTEM CONTROL NUMBER |
| System control number |
(OCoLC)ocn126862776 |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
IUP |
| Transcribing agency |
IUP |
| Modifying agency |
BAKER |
| -- |
DLC |
| 042 ## - AUTHENTICATION CODE |
| Authentication code |
lccopycat |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
HF5415.55 |
| Item number |
.B36 2008 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Baran, Roger J. |
| Fuller form of name |
(Roger Joseph), |
| Dates associated with a name |
1945- |
| 245 10 - TITLE STATEMENT |
| Title |
Principles of customer relationship management / |
| Statement of responsibility, etc |
Roger J. Baran, Robert J. Galka, Daniel P. Strunk. |
| 250 ## - EDITION STATEMENT |
| Edition statement |
Student ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
| Place of publication, distribution, etc |
Mason, Ohio : |
| Name of publisher, distributor, etc |
Thomson/South-Western, |
| Date of publication, distribution, etc |
c2008. |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
xvi, 511 p. : |
| Other physical details |
ill. ; |
| Dimensions |
26 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc |
Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name as entry element |
Relationship marketing |
| Form subdivision |
Textbooks. |
|
| Topical term or geographic name as entry element |
Customer relations |
| General subdivision |
Management |
| Form subdivision |
Textbooks. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Galka, Robert J. |
|
| Personal name |
Strunk, Daniel P. |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
| a |
7 |
| b |
cbc |
| c |
copycat |
| d |
3 |
| e |
ncip |
| f |
20 |
| g |
y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Source of classification or shelving scheme |
|
| Koha item type |
Long Loan Books |