Rongo Univesity Library

Your cart is empty.

All-out for victory!

by Jones, John Bush.
Additional authors: ebrary, Inc.
Published by : Brandeis University Press ; | Published by University Press of New England, (Waltham, Mass. : | Hanover [N.H.] :) Physical details: xi, 314 p. : ill. (some col.).
Subject(s): Advertising, Magazine -- United States -- History -- 20th century. | Electronic books.
Year: 2009
Online resources:
Tags from this library: No tags from this library for this title. Log in to add tags.
    Average rating: 0.0 (0 votes)
No physical items for this record

Includes bibliographical references (p. [297]-298) and index.

"All-outs" and "double-barrelleds" -- How to advertise a war -- "This is worth fighting for" -- Motivational war ads -- "The arms behind the army" -- Industrial support of the war -- The farm front -- Agricultural support of the war -- "Use it up, wear it out, make it do, or do without!" -- Conservation, scrap drives, and home front efficiency -- Soda pop, letters, and cigarettes -- Morale overseas and at home -- "Produce, conserve, share, and play square" -- Coping with shortages and rationing -- "The hand that rocked the cradle rules the world" -- Women in war work -- "Dig down deep" -- Giving blood and buying bonds -- Epilogue : the world of tomorrow.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2013. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

There are no comments on this title.

to post a comment.

Powered by Koha