Rongo Univesity Library

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1.
Marketing management / by Kotler, Philip. Publication: Upper Saddle River, N.J. : Pearson Prentice Hall, 2009 . 1 v. (various pagings) : 29 cm. Date: 2009 Availability: Items available: Rongo University Library (1),

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2.
Strategic brand management : building, measuring, and managing brand equity / by Keller, Kevin Lane, Publication: Upper Saddle River, NJ : Pearson/Prentice Hall, 2008 . xxi, 692 p. : 27 cm. Date: 2008 Availability: Items available: Rongo University Library (1),

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Strategic Brand Management A European Perspective by Keller, Kevin Lane Publication: Harlow, England : New York Financial Times/Prentice Hall, 2012 . xxv, 940 p. : 25 cm. Date: 2012 Availability: Items available: Rongo University Library (2),

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