Rongo Univesity Library catalog › Details for: Consumer behavior, classical and contemporary dimensions /

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Consumer behavior, classical and contemporary dimensions /

by McNeal James U.

Additional authors: McNeal, James U. | McDaniel, Stephen W., -- 1949-

Published by : Little, Brown, (Boston :) Physical details: xix, 505 p. : ill. ; 24 cm. ISBN:0316563102.

Subject(s): Consumer behavior.

Year: 1982

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Item type	Current location	Collection	Call number	Status	Date due	Barcode
Long Loan Books	Rongo University Library Welcome to RUC OPAC General Stacks	Non-fiction	HF5415.3 .M35 Suppl. (Browse shelf)	Available		201610327

Intended to supplement: Consumer behavior, an integrative approach / James U. McNeal. 1982.

Includes bibliographies and indexes.

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