Gargiulo, Terrence L., 1968-

The strategic use of stories in organizational communication and learning [electronic resource] / Terrence L. Gargiulo. - Armonk, N.Y. : M.E. Sharpe, c2005. - xiii, 252 p. : ill.

Includes bibliographical references (p. 237-241) and index.

Frameworks: Introduction -- A working model of stories -- Organizational communication-broadcasting signals -- Case study- Dreyer's Ice Cream -- Organizational learning-building bridges -- Case studies-DTE Energy & Jeff Bukantz -- Interviews: Introduction to the interviews -- Interview with Bernice Moore-CTB/McGraw Hill -- Interview with Robert Kraska-DTE Energy -- Interview with Sherrie Cornett-Dreyer's Ice Cream -- Interview with Marty Fischer-Starbucks Coffee -- Interview with Father Marus-Woodside Priory School -- Competency map: Introduction to the competency map -- The core -- Process ring -- Interaction ring -- Summary -- Appendix -- Appendix A-Folk tale illustrating principles of active listening.


Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2013.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.






Communication in organizations.
Organizational learning.
Storytelling--Social aspects.
Storytelling--Psychological aspects.
Executives--United States--Interviews.


Electronic books.

HD30.3 / .G365 2005eb

658.3

Powered by Koha